It seems as though nothing is safe from the credit crunch, and takeaway treats have become it’s newest victim. Sainsbury’s have discovered that 1 in 6 people have stopped ordering takeaways altogether, and 37% have cut down on how many the buy.
In replacement is the ‘fakeway’, as the supermarket reports a rise in the number of people who are purchasing key curry ingredients, such as poppadoms, coconut milk and Peshwari naans.
Alison Austin, head of sustainability at Sainsbury’s said: “Fakeaways are here to stay. “They’re created for a fraction of the cost of traditional takeaways.”
In order to combat debt, people are shunning expensive work lunch breaks and are taking their own butties instead, as the sale of plastic lunch boxes has increased by a quarter.